Point of Purchase
Instore competitive advantage
Maximise your brand presence and inform purchase decisions.
Build Brand Awareness
Create meaningful connections
Offering dominant exposure through the use of large-format advertising in unique urban spaces.
Lifestyle Connections
Educate and inform a captivated audience
In front of consumers while they navigate throughout their daily experiences.
Engaging Consumers
Achieve more with less
Inform and effectively market your brand to those who want your product.
South Africa’s media landscape is continuously evolving as a result of technological advancements which Primedia Retail has managed to embrace by incorporating the latest technology into many of its media solutions whilst addressing the challenge of audiences becoming increasingly fragmented.
Our mediums are situated proximal to the point of purchase, in clutter-free environment’s, where brands can engage directly with a captive audience to trigger recall, introduce new products, promote products and to educate the consumer. We ARE the LAST MILE!
Primedia Retail is discerning in its ability to fulfil clients' objectives from:
- Brand building
- Improving social engagement
- Point of Purchase Communication
- Lifestyle Connections
Primedia Retail owes its uniqueness and success to its presence in Airports, urban & rural environments, malls, the pharmaceutical industry, gyms, nightlife environments, Retail chains and social media technologies. Increasing the return on media investment, with the ability to design targeted interactive marketing campaigns and in-store advertising.
We are excited, as Primedia Retail, to tell your brand story to South Africa and to be partners in your success, which ultimately is our mission.
Our media is Impossible to Ignore!